Zero-fare policies have gained traction as agencies look for ways to improve equity, increase ridership, and remove financial barriers to public transportation. While the intentions are admirable, real-world implementations reveal a more complex picture.

Drawing on recent studies and real-world examples from transit agencies in the U.S. and abroad, the e-guide highlights both the advantages and unintended consequences of eliminating fares. You will learn how increased ridership can strain operations, how lost fare revenue impacts agency budgets, and why rider comfort and safety remain critical considerations.

The e-guide also examines alternative approaches agencies are using to promote equity without fully eliminating fares, including reduced-fare programs, fare capping, and account-based fare systems. These models aim to ensure riders pay the lowest appropriate fare while preserving agency control and financial stability.

Whether your agency is actively considering a zero-fare program or simply evaluating fare equity strategies, this overview provides insights to help inform smarter, more sustainable decisions.

Complete the form to access the e-guide and gain practical insights